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CEO and Board level training
Here, specific attention is paid to the example the CEO and
Board are setting your people, and that the impression and perceptions
it engenders are making an unforgettable impact on both your
people and the media, and defining and underlining your corporate
brand.
We will discuss exactly what Personal Brand development can
achieve for yourself and your people, how it can truthfully
improve the personal reputation and image of all members of
the board,(male and female) and through them the reputation
and integrity of the business.
The company becomes recognized as a ‘great people’ business.
Tessa Hood is a Preferred Speaker for Vistage which is the world’s
largest CEO mentoring group, which regularly gathers around
this country in hubs to provide mentoring and advice to senior
executives and chairmen. Her work with this level of seniority
has been described as ‘inspiring’.
The attendees face challenging questions on how the individuals
perceive themselves and how they are actually being perceived,
and then how they can strategically, but authentically, change
that perception over time. Then the coaching goes into ‘softer’
matters:
- Attention to personal business style and professional image
- Investment in business wardrobes
- Appropriateness in business clothing, whether it is formal
or more dressed down
- Also discussed when necessary are topics on make-up, hair,
grooming
- Budgeting for (and investment in) ’business-ready’ wardrobes
Tessa Hood is also a member of the Federation of Image Consultants,
and the Institute of Career Guidance and is recognised as a
remarkable speaker and trainer in this field.
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